Who is Johan?
Johan Persson is a Swedish technology and business development expert with a strong background in strategic innovation and decision making. Holding a Master’s in Engineering Physics and an MBA from INSEAD, Johan combines technical expertise and business acumen to drive growth across various industries.

As a co-founder at Rhubarbs, he delivers insights and solutions to clients in communications technology, major industrial companies, and telecoms.
His work history includes successfully leading Linervent AB from development to full business launch as CTO at HWQ Group and co-founding NanOsc AB, where he developed a prototype nano-oscillator for the space industry.
Johan’s passion for innovation, results-driven approach, and commitment to creating lasting value make him a valuable asset in the rapidly evolving technology landscape.
His session during the event
”Strategy and Flow”
The strategic choices that are made in an organization has strong effects on how fast the organization can move. I will talk about what we have done using Wardley mapping in large organizations and what insights we gained from the experience. A key aspect is the effect mapping can have on flow, that is, how much value is created in a given timeframe. Anecdotal evidence shows that it is likely that delivery can be sped up 2x by implementing Wardley maps in a project organization.
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